One of my favorite films is the Brad Pitt movie Moneyball, because it serves as a wonderful case study to showcase that, if a leader wants, he can look at challenges as opportunities and come up with unconventional solutions. It shows how an open-minded leader with limited budget valued the importance of data to assemble […]
Released less than a month ago, Bohemian Rhapsody, the story of Freddie Mercury and the band Queen, is already the highest grossing music biopic movie in history. And while Mercury was an amazing singer, it’s his strong business acumen that I most often remember. The man’s mind focused on solving problems, capitalizing on opportunities, and […]
For science fiction movie fans, Star Wars is a franchise that seemed like it could never fail. But Solo: A Star Wars Story has shown that the historic franchise can produce a flop, and provides several lessons that developers and apartment owners can learn from. Solo: A Star Wars Story has “only” garnered $210 million at the domestic box […]
I recently watched the movie The Founder on Netflix, starring Michael Keaton. The Founder is a compelling story about American inspiration, ambition and greed. Love it or hate it, McDonald’s is one of America’s most recognized brand names and greatest success stories. Its success is partly because of its ability to streamline its operations and give […]
As a real estate owner or manager in a major market, the competition you face for qualified talent is fierce. We recently met with two multifamily firms that both felt finding capable employees in Southern California was a major challenge in their businesses. How can you make a significant improvement to your benefits package without […]
I was speaking with the Owner/CEO of the third party management firm who outsourced his back office with Ascent Multifamily in March 2016. At the time that he began outsourcing with us, he had 18 properties and 4,600 units. (Today he has more than 6,000 units.) He called me to tell me that he appreciated […]
